Lily-Rose Depp in new Max series “The Idol” ((HBO Photo)
June 5, 2023
New HBO/Max drama series “The Idol,” co-starring Lily-Rose Depp, generated 913,000 viewers for its June 4 debut, according to new numbers from Warner Bros. Discovery, which cited Nielsen household data.
Depp stars as a pop star on the comeback trail following a very public nervous breakdown on social media, assisted in part by a controversial self-help guru.
The show is co-created by Sam Levinson, who was the showrunner for HBO/Max’s “Euphoria,” a similar-themed drama about group young adults as they navigate love and friendships saddled by drugs, sex, trauma and social media. That premiere generated 1.1 million viewers in 2019.
The first two episodes of “The Idol” were screened at the recent Cannes Film Festival.
Separately, Samba TV said 338,000 U.S. households watched the premiere, which was down from 524,000 U.S. households who watched the first episode of “Euphoria”. By comparison, 628,000 households watched the season two premiere of “The White Lotus”.
Of the top 25 largest designated market areas, Los Angeles over-indexed the most (+86%), followed by New York (+55%) and Dallas (+40%). Despite its young cast and storyline, households ages 65-74 over-indexed by the highest margin (+28%), while Gen Z and millennial households under-indexed.
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