Kevin McGurn at the IAB NewFronts in New York, May 2023 Vevo views itself as an important complement to broadcast TV campaigns as advertisers look… Read More »Vevo stresses its audience incrementality, and shows the NewFronts some smart contextual matching
Phil Acton, Country Manager UK, Adform TV has long been top of the pile when it comes to planning advertising campaigns, due to its ubiquitous… Read More »Bridging TV and programmatic – how to effectively merge siloed channels
Dylan Jones has been named editor of the Evening Standard. Picture: Reuters/Suzanne Plunkett Former British GQ editor-in-chief Dylan Jones has been named as the new… Read More »Dylan Jones named editor of the Evening Standard
Eighteen months ago, I wrote in this newsletter about coverage of Senate Republicans’ obstructionism over the debt ceiling, an artificial borrowing cap that Democrats were… Read More »Circles within circles in coverage of the debt ceiling
Khurrum Malik, Chief Marketing Officer, Integral Ad Science User-generated content presents a tremendous opportunity for advertisers, yet many recognise they cannot fully capitalise on its… Read More »Advertisers should use Machine Learning to scale brand safety in digital video
If you are sick and tired of people going on and on and gushing about HBO’s “Succession” then you might want to skip today’s Poynter… Read More »The simple reason why ‘Succession’ was so addicting
Billionaire and philanthropist and Microsoft Corp. co-founder Bill Gates met with financier and sex offender Jeffrey Epstein many times. But false claims about the location… Read More »Evidence does not support a claim that Bill Gates went to Jeffrey Epstein’s Island, much less ‘37 times’
Deadspin, the influential sports and culture blog that all but imploded a few years ago, made its name by savaging those it deemed “assholes.” Founded… Read More »‘The last good website’ – Columbia Journalism Review
Dungeons & Dragons: Honor Among Thieves (Paramount Pictures photo) John Latchem May 30, 2023 May 30 sees the arrival of such new Blu-ray and DVD… Read More »New DVDs and Blu-rays May 30 Include ‘Dungeons & Dragons: Honor Among Thieves,’ ’65,’ ‘A Good Person’
Michelle Reglinski, Managing Director, International Syndication, Sky Sky has shared some of the details of its Sky Glass international syndication programme, including what services the… Read More »Sky explains the details of its Sky Glass international syndication programme