Stefanie Briec, Director, Head of Demand Sales UK & International, AudienceXpress, FreeWheel Marketers’ confidence in Advanced TV is expected to remain strong in 2023, as… Read More »Three myths that need busting for the future of TV and premium video
Analysts expect the continued decline of the traditional TV market in 2023. They also expect connected TV ad revenue will grow strongly and should come… Read More »Will CTV growth make up for traditional TV’s decline in 2023?nScreenMedia
Why isn’t Disney+ with ads on Roku yet? It’s a match made in streaming heaven: Roku is the No. 1 streaming portal in the U.S.… Read More »Why Can’t You Get Disney+ with Ads on Roku?
Men and sports! Women and families! U.S. journalists’ beats vary based on their gender and race — and still largely break down along stereotypical lines, according… Read More »Men dominate sports and government reporting; health and education reporters more likely to be women, Pew finds
A news organization shuts down, and its writers move to Substack while they’re trying to decide what to do next: We’ve seen that before. This… Read More »A former Protocol editor buys part of the company’s email list to launch something new
April 3, 2023 On March 29, after weeks of delays and uncertainty, Twitter’s Developer team announced new pricing tiers for access to the Twitter API that will… Read More »Among all of his mistakes, don’t forget Elon Musk is singlehandedly crushing a big chunk of Internet research for no good reason
Will Keggin, Director of Advanced Advertising, UK, LiveRamp The recent launch of advertising-supported tiers by Netflix and Disney+, along with consumers’ continuing shift to streaming… Read More »If you can’t measure it, you can’t manage it: how to unlock Connected TV’s true value
It looks like US consumers are about to enter a massive refresh cycle on the TVs in their homes. If it happens, the market share… Read More »Smart TV sales surge accompanied by a shake-up in TV OS mixnScreenMedia
If you were going to predict which news company would be the first out with its own massive AI model, Bloomberg would’ve been a good… Read More »What if ChatGPT was trained on decades of financial news and data? BloombergGPT aims to be a domain-specific AI for business news
People haven’t seen much news on Facebook for years now. The company’s algorithm has changed over time, as has people’s desire to see news on… Read More »News now makes up less than 3% of what people see on Facebook